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Inside Alex Honnold’s Tricked-Out New Adventure Van
Back in 2014, pro climber Alex Honnold gave us a tour of the 2002 Ford Econoline E150 he used as his mobile base camp. That van served him...
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You might be thinking more about snow than water right now. But that means it’s a great time to invest in off-season gear. And a bunch of BO...
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No one wants to have to use first aid. But everyone wants the goods when bad stuff goes down in the backcountry. You don’t have to try to f...
Wednesday, September 5, 2018
Crazy Enough? Nike Goes for Broke in Stirring Ad https://ift.tt/2wN5jt1
As a national debate reaches fever pitch surrounding Nike athlete Colin Kaepernick, the Oregon brand doubles down on its message to dream big.
It’s Nike’s 30th anniversary this year, and the brand isn’t shying away from the limelight. Today the brand recommitted to its marketing push with an ad that showcases athletes of all shapes, sizes, abilities, and ages that have overcome adversity to succeed in sport.
We’re sure the short film will spark heated conversations. But it’s a moving watch regardless of where you stand.
The post Crazy Enough? Nike Goes for Broke in Stirring Ad appeared first on GearJunkie.
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